In an interview with The Point, anchored by Olushola Rickett, Efe Ejeba popularly known as Efe explains how he came about the the phrase "Based On Logistics" which have spread like a wildfire all round Africa and world as a whole.
It has become so famous that most manufacturers of clothing are now producing Polo with the inscription "Based On Logistics".
It has become so famous that most manufacturers of clothing are now producing Polo with the inscription "Based On Logistics".
When asked by The Point if he really introduced the word, ‘based on logistics’, he replied thus:
You never knew, but Based On Logistics, You now know... lolz
"It came into existence in 2013 when I went for ‘Just Bring It On’ reality show organised by Kelvin Pam Chuwang, the winner of Big Brother Africa 2009. I won the reality show and was awarded N300,000.
During the show, they were having logistics issues while setting us up because we also stayed for two weeks in the house. Each time Pam came, he would say they were having logistics problems. So, before he said anything, I would tell my housemates that this matter was based on logistics".
You never knew, but Based On Logistics, You now know... lolz
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